The start of the New Year is a time to reflect on the season gone by. We take a look to see what was good, what was bad and what can be improved. This is true in life and, if you run a bike shop, this is true in business.
For many independent bicycle retailers the start of a New Year is also a slow time as far as sales and foot traffic go. However, this is the time when smart and savvy retailers are building a strong foundation for the pending busy season. Forward thinking shops are deep cleaning their stores, buttoning up inventory, dialing in a marketing plan, training staff and implementing new systems to refine operations.
In 2018, nearly 100 forward thinking bike shops used the Service Reign customer feedback tool to automate the feedback loop with customers. They have successfully used this simple and affordable tool to catch mistakes, train staff, increase positive on-line reviews and most importantly…not lose any customers.
Is 2019 the year you take a proactive approach to customer feedback?